LHMA

The story behind the project

Langley Minor Hockey Association is a community-focused recreational hockey league with a long history in Langley, built on the belief that hockey should be welcoming, affordable, and inclusive. As elite, pay-to-play leagues continue to dominate youth hockey, LHMA wanted to stand apart by reminding families why community sport matters: bringing kids together, teaching teamwork and confidence, and creating a place where everyone feels like they belong.

We led a full rebrand that honours the league’s heritage while giving it a fresh, modern look designed to appeal to both parents and players. This new brand foundation guided our creation of a redesigned Squarespace website, which now supports everything from player registration to coach and manager resources. It also includes password-protected areas and an admin-friendly platform that are easy to keep up to date. Paired with custom photography, the refreshed brand and website bring renewed energy, clarity, and pride to the LHMA community.