Brand Identity

More than just a logo

strategy + design

More than “just a logo,” your brand touchpoints deserve to be consistent, memorable, and engaging. Our brand process puts your ideal audience at the forefront and takes a deep dive into your business strategy and goals in order to inform the design process. With an intentional combination of aesthetic, communication, and strategy, we believe in the power of a built out brand kit. Complete with all the styling guidelines, assets, logo elements, and collateral you need to empower your marketing efforts. All elements are always custom-curated, hand-illustrated, and in-house.

how we bring brand stories to life

Ready to get started?

Brand Canvas Worksheet

If you're feeling creative, we invite you to get started by filling out a Business Canvas questionnaire to help dive in a little deeper to your vision. This information is a great starting point for our initial kick off meeting or for us to create a custom quote.

Branding process

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    01. Workshop

    Meet your creative team in a comprehensive brand workshop to uncover your vision, business goals, brand story and strategy.

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    02. Deep Dive

    Next, we'll spend time in research, persona development, mood board inspiration, and competitor analysis to inform the design phase.

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    03. Story + Design

    Where the magic happens. Logo, identity, colour, typography and brand story concepts are curated and presented.

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    04. Proofing

    Receive several rounds of proofing in order to fine tune the design, typography, and colour palette to your liking. Select your final design.

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    05. Final Files

    Your final brand kit will include logo files in various file formats, brand guidelines, identity elements, brand language and internal strategy.