Vancouver Firefighters Charities

The story behind the project

Vancouver Firefighter Charities needed cohesive event branding that they could use across multiple touchpoints to bring the inaugural Ignite the Night: The Mayor’s Party to life – a gala event in support of Vancouver Firefighter Charities. We created a comprehensive visual identity system, then designed and built a custom Squarespace website that served as a central hub for event information and pre-event donations. The visual identity was also applied across promotional materials and event signage, creating a consistent experience from the online presence to the live event. Together, these elements supported an incredible evening that helped raise over $2.7 million for the VFC.