Five Wellness Collective
brand + identity
Mission, BC
Five Wellness Collective is a holistic, new-age health space created to go deeper and embody your truest self. The Five Wellness Collective logo was grown from the five elements that exist within our divine mother nature and our own bodies. The icon mark of the logo is made up of a combination of sub-icons, each representing one of the five elements that inspire the branding of Five Wellness Collective: fire, air, spirit, earth, and water. At the centre of the icon mark is the spiritual element, representing Five Wellness Collective’s vision to provide an open space where, ultimately, a transformation of one’s inner self (physically, mentally, and spiritually) can happen.
We loved getting to work with this dedicated team to develop a brand that reflects the holistic, authentic, healing, safe, organic, and transformative space Five Wellness Collective is. Through thoughtful strategy, we developed brand elements and writing to match the work Five Wellness Collective does.