brand + identity
MindMeld PR approached us to revamp their brand to be more intentional, modern and memorable within their competitive industry. Diving into the mind meld concept (where are our star trek fans at?), we worked with Jonathon on bringing out a visual communication system that was professional, creative and ultimately reflective of their written communication talents. We achieved this using a playful, but sophisticated typography application, along with a custom branded gradient and brand texture to pull the concept all together. Complete with a responsive wordmark for social and web applications, this brand kit was out of this world.