brand + identity

North Vancouver, BC

This café’s branding and visual identity was about as cute as the space it represents and the amazing ladies who brought it to life. Nestled in North Vancouver, Le Petit Café is a cozy spot for socializing, reflection, or just having a great cappuccino. Their logo was inspired by the handmade, authentic feel of the café, with a feminine lettering treatment and soft colour palette to speak to their clientele. Our creative team drew identity icons and the roses by hand, and carefully detailed the logo frame with delicate French-chic accents and embellishments.